Less fuss. More freedom. More road.
There’s something special about a motorcycle that doesn’t need to try too hard. No distractions. No unnecessary extras. Just the freedom to ride and the open road ahead.
Stripped back to the essentials and loaded with attitude, the Harley-Davidson Street Bob combines classic bobber styling, mini ape-hanger bars and short rear fender for an unmistakable presence, while modern ride modes, rider safety technology and LED lighting bring contemporary performance to a timeless Harley-Davidson formula. And now, there’s even more reason to make that feeling yours as you can get £1,000 towards the price of a new 2026 Street Bob motorcycle when you purchase before 31st December 2026.
Ready to be yours. Ride it. Own it!
Key Terms:
Promoter: Harley-Davidson Europe Limited, 192B Park Drive, Milton Park, Oxfordshire OX14 4SD (“H-D”).
Offer: A manufacturer-funded contribution of £1,500 (one thousand five hundred pounds) towards the purchase of a new and previously
unregistered Street Glide or Road Glide, including applicable VAT and taxes, or a contribution of £1,000 (one thousand pounds) towards
the purchase of a new and previously unregistered Street Bob, Breakout, or Sportster S from a Participating Dealer.
Offer Period: From 2 October to 31 December 2026, unless ended earlier in accordance with clause 9.
Territory: United Kingdom.
Eligible Motorcycles: New and previously unregistered Street Glide, Road Glide, Street Bob, Breakout, and Sportster S motorcycles
from model years 2025 and 2026. CVO, pre-registered, and used motorcycles are excluded.
Participating Dealers: Authorised Harley-Davidson dealerships in United Kingdomthat have elected to participate. The current list is
available at https://www.harley-davidson.com/gb/en/tools/find-a-dealer.html.
1. Purchase a new or unregistered Harley-Davidson Street Glide or Road Glide between 2 October to 31 December 2026 and receive a
£1,500 (one thousand five hundred pounds) Contribution. Full terms and conditions apply.
1. Purchase a new or unregistered Harley-Davidson Street Bob, Breakout, Sportster S between 2 October to 31 December 2026 and
receive a £1,000 (one thousand pounds) Contribution. Full terms and conditions apply.
Available on the following models
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Laguna Motorcycles
Hart Street
Maidstone, Kent
ME16 8RA
Telephone: 01622 681765
Laguna Performance Centre
Brunswick Road
Ashford, Kent
TN23 1EN
Telephone: 01233 665520
Laguna Triumph Ashford
Ashford Road
Ashford, Kent
TN23 3EN
Telephone: 01233 636699
Laguna Triumph Maidstone
Forstal Road, Aylesford
Maidstone, Kent
ME20 7XA
Telephone: 01622 585666
Maidstone Harley-Davidson®
Forstal Road
Aylesford
Maidstone, Kent
ME20 7XA
Telephone: 01622 711680
Maidstone Honda
Forstal Road
Aylesford
Maidstone, Kent
ME20 7XA
Telephone: 01622 713950
Kent Motorcycles
Dover Road (A2)
Barham,
Canterbury, Kent
CT4 6SA
Telephone: 01227 832601
Manufacturer offers can not be redeemed in conjunction with any of the Laguna exclusive offers.
Laguna Motorcycles Limited (which include multiple trading names: Laguna Motorcycles, Laguna Performance Centre, Laguna Triumph, Maidstone Honda, Maidstone Harley-Davidson® and Kent Motorcycles is an Appointed Representative of Automotive Compliance Ltd who is authorised and regulated by the Financial Conduct Authority (FCA No. 497010). Automotive Compliance Ltd’s permissions as a Principal Firm allow Laguna Motorcycles Limited (which include multiple trading names: Laguna Motorcycles, Laguna Performance Centre, Laguna Triumph, Maidstone Honda, Maidstone Harley-Davidson® and Kent Motorcycles to act as a credit broker, not a lender, for the introduction to a limited number of lenders, and to act as an agent on behalf of the insurer for insurance distribution activities only.
We are a credit broker and not a lender. We can introduce you to a lender on our panel, which includes lenders of vehicle manufacturers. We have commercial arrangements with lenders and credit brokers which are likely to influence who we introduce you to. We are not an independent financial adviser and don’t give you any advice or recommendations. It is your choice whether you enter into any finance agreement. Our approach is to introduce you first to the manufacturer lender linked to the franchise offering you the vehicle. They will usually offer the best available package for you, taking into account both interest rates and other contributions (but we do not guarantee they do). If they are unable to offer finance, we then seek to introduce you to someone else on our panel. We will usually receive a commission for your introduction. This will be either a fixed fee, or a fixed percentage of the amount that you borrow. This may be linked to the vehicle model you choose. Lenders of vehicle manufacturers may also provide preferential rates to us for the funding of our vehicle stock and also provide financial support for our training and marketing. But any such amounts they and other lenders pay us will not affect the amounts you pay under your finance agreement. Before we propose you to a potential lender, we will tell you of the likely amount of commission we will receive and seek your consent to receiving this commission. The exact amount of commission will be confirmed before you sign your finance agreement.
All finance applications are subject to status, terms and conditions apply, UK residents only, 18s or over.
Guarantees may be required.
